Yahoo's CEO Shows the Big Boys How It's Done
Nice to see some refreshing candor from Yahoo’s newish CEO, Carol Bartz.
At the hipper-than-thou D Conference sponsored by the Wall Street Journal, Bartz stage-whispered the f-bomb at media high priestess Kara Swisher, not a direct shot but definitely a signal that she was to be taken seriously.
Then, at the same conference, she interrupted an interview [...]
Go Ahead – Coin That New Word
In the PR game, words really matter. The well chosen or well-coined word can really change the discussion, raise awareness and influence decision-making.
Too often, we in PR fall back on old words, and as a result, we send the signal that we only have old things to say. Not good.
So go ahead and coin that [...]
Maybe Dan Abrams Is On To Something
Dan Abrams, the MSNBC talker and would-be PR counselor, has been taking some heat (from this blogger and elsewhere) about the stated strategy of his Abrams Research shop to use working journalists as moonlighting PR consultants to his clients.
With journalism under siege and journalism jobs vanishing faster than you can say “Huffington Post,” it does [...]
New York Times Bloggers Dish With PR Pros
Three New York Times writers/bloggers sat down for a lively panel discussion on the second day of the Media Relations Summit in NYC: Andrew Ross Sorkin of DealBook, Saul Hansell of Bits, and Tara Parker-Pope of Well. Following are notes from each:
Hansell:
Interested in: spot news, little things, debates, interactive features, news analysis and commentary, stuff [...]
Dan Abrams Update: My "Journalists" Are Really Freelancers And the Like
As previously discussed here, I’ve been quite skeptical about whether MSNBC’s Dan Abrams had a viable business plan when he created his Abrams Research, a new PR shop that claims to use working journalists as corporate communications consultants.
Dan is speaking this morning at the Bulldog Reporter Media Relations Summit, so I’ve got some fresh insights [...]
Chevron Rebuts '60 Minutes' With Its Own Video
Chevron got grilled on “60 Minutes” a couple of weeks ago for its alleged contamination of the Amazon rain forest in Ecuador. If you’re huge oil company, that’s definitely par for the course. Causing environment damage? Check. Getting caught? Check. Getting unfavorable treatment on 60 Minutes? Check.
This is the pattern that major multi-nationals have been [...]
Even Hizbollah Has a Media Relations Department
There’s a new book out by the New York Times correspondent Neil MacFarquhar called, amazingly, The Media Relations Department of Hizbollah Wishes You a Happy Birthday.
Yes — you read that right. The Lebanese militant organization Hizbollah has a PR department, and it sends birthday greetings to New York Times correspondents. What a world.
MacFarquhar’s book is [...]