Yes, We Are Seeing PR Budget Cutbacks
Here’s a quick report on the poll we did a couple of weeks ago on possible PR budget cutbacks in 2009. We didn’t get a robust response, but the trend was unmistakable: 73% of agency respondents said they had heard about client-side PR budget cutbacks 53% of client-side respondents said they were cutting their budget [...]
More Free PR Resources
I was thinking about post-Thanksgiving leftovers and realized I had some leftovers in my files to share with the Catching Flack readership. To wit: PR Fuel: Free tips and advice from eReleases.com Free PR tips and articles from eZine Articles PRArticle Library: A trove of articles on a variety of PR topics Library of PR [...]
How to Earn the Boss’s Trust in a Crisis
The phone rings. It’s the boss and there’s a crisis. Now’s your chance to shine — or be permanently relegated to the scrap heap. What should you do? Here’s what: Be prepared to give solid advice on the spot. “I’ll get back to you” is the kiss of death. Give the boss options, not just [...]
How to Get Yourself to Use Fewer Words
Do you use too many words when you write? Who doesn’t? If so, perhaps you should heed the timeless words of William Strunk Jr., author of the #1 book about writing, The Elements of Style: Omit needless words: Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for [...]
Mom-in-Chief Author Hopes to Capitalize on Obama Presidency
Jamie Woolf wasn’t trying to cash in on the Obama presidency when she started writing an advice book a couple of years ago for mothers called Mom-in-Chief. She was just trying to write a book that showed women how to translate their business skills to the home and family, and she came up with the [...]
MSNBC’s Brash Dan Abrams Goes into PR
The rush of journalists out of the media and into PR continues. Yesterday came word that the managing editor of the San Jose Mercury News had left the paper to become a PR guy and open the Silicon Valley office of Sitrick & Co. Now, Dan Abrams, late of MSNBC (his show was booted to [...]
Big Three Auto Chiefs Fly Into PR Turbulence
Unwittingly, the CEOs of the Big Three automakers gave lawmakers all the PR ammunition they needed to fight back against the auto industry bailout when all three arrived in Washington to beg for money in private jets. That’s right. Three. Private. Jets. If that act of arrogance doesn’t tell you all you need to know [...]
Keeping Up on PR News
You may have noticed that I get PR news and insights for you from a lot of different places around the web. How do I find these valuable nuggets, you might ask? I like to think of it as “walking my beat.” Here’s my basic routine: Read PRSA’s daily email, Issues and Trends. I believe [...]
Best PR Vodcasts and Podcasts
If you’re looking for your free PR advice in video or audio form (as opposed to text), here are two of the best you should check out: Doug Simon’s DS Simon Vlog Views: Doug is a veteran New York video producer who has made the move into online video and decided to show off his [...]